CRAIG SHERVIN is a Creative Director & Copywriter at Mischief in Brooklyn, NY.
Not to be confused with MSCHF, the other Mischief in Brooklyn, NY.
He’s created campaigns for TUBI’S MORALLY-INCLUSIVE STREAMING SERVICE, upcycled CHILI’S BOOTHS INTO CHILI’S BOOTS, and encouraged a little chaos with BRAWL STARS. Before that, he BURIED PATRICK MAHOMES IN A TIME CAPSULE, turned PATRICK’S HEAD INTO A COLD PLUNGE, and exposed WEIRD ONLINE SCAMMERS for Cash App. Before that, he put BEER-GUZZLING ROBOTS ON THE SUPER BOWL, helped SMALL BUSINESSES COMPETE ON FIFTH AVENUE, used “RESEARCH” to make insurance memorable, kicked off a FOOTBALL SHOW FOR MORNING PEOPLE, slung burgers and shakes with THE SONIC TWO GUYS, and was partly mainly responsible for the LIBERTY BIBERTY GUY. Sorry. Meanwhile, he protected adult contemporary fans with KENNY LOG-INS and saved countless jobs with THE WORLD’S DUMBEST A.I.
Plus you can EMAIL HIM.